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GENERAL ELECTRIC CORPORATE

The Elfun Society’s Under the Elm

In-house GE publication reporting on
The Elfun Society’s success promoting
VOLUNTEERISM and COMMUNITY SERVICE
in the communities GE had a presence.

For more than 20 years during the Jack Welch years as GE’s CEO, I designed and produced Under the Elm for The Elfun Society, an upper-level GE management organization with over 30,000 members. “Elfun” is short for Electrical Fund. Its investment portfolio is what originally brought the managers together. Jack Welch, however, challenged The Society to reinvent itself and focus on volunteerism and community service. In 1992, Elfun was awarded the Points of Light commendation for community service established by President George H.W. Bush.

ZURICH RE CLIENT BROKER CONFERENCE

Y2K … Enough Dire Predictions 
Z2K … Just Solutions 

The President of Zurich Re asked me to think outside the box and create a memorable promotion for his annual conference for Zurich Re’s most important clients on the eve of the New Millennium (1999). This pear-shaped, wooden container was a big WOW!! … but a challenge to make two or three identical … much less 100.

STRATEGIES PUBLISHING GROUP

Business Training for the Beauty Industry

Staff graphic designer for 11 years from 2006 to 2017.

Located in Centerbrook, Strategies has carved a special niche in business education
for salon and spa owners which includes classroom workshops,
one-on-one coaching and team training.

Produced a variety of sales and marketing pieces for the corporate officers
plus course manuals and PowerPoints for coaches and educators.

Designed three books with the Founder & CEO: Two on business leadership;
One, a second edition of his definitive guide to salon, spa
and medspa management.

  • Logos
  • Magazines
  • Books
  • Catalogs
  • Brochures
  • Postcards
  • Manuals
  • PowerPoints
  • Website updates
  • Event banners
  • Posters
  • Blogposts
  • Experiential Displays

HIGH HOPES: THERAPEUTIC RIDING

Equine-assisted programs for individuals
of all ages who face physical, behavioral
and developmental challenges.

Designed pro bono. Features a die-cut hole on the cover to reveal a young girl receiving an achievement award.

NEW HAVEN BALLET

So you think you can dance?

Worked with two artistic directors over several years. Produced sales brochures with class schedules and tuitions plus posters and playbills for the annual Nutcracker performance at the Shubert Theater.

SEGWAY OF WESTBROOK

Experience the Segway glide!

Dean Kamen has truly invented something special. A slight tip forward or back and side to side propels the battery-powered machine seemingly effortlessly in that direction as if controlled by thought alone. Drank the Kool-aid. Bought an early model and made several tabletop displays for Segway of Westbrook.

Suzanne Benton, a Fulbright Scholar, successfully navigated many pathways in her creative pursuit … sculptor … mask performer … printmaker.

Among her many talents … creating masks and performing
in the tradition of Greek tragedy such legendary women as
Medea and Electra.

It was a daunting task to satisfy her vision for her business stationery, but after innumerable presentations, I lucked out with this concept incorporating a metallic copper Pantone ink.

Dr. David E. Apter, the Henry J. Heinz Professor Emeritus of Comparative Political and Social Development and Senior Research Scientist at Yale University, traveled widely and witnessed many pivotal political changes around the world. He kept a photolog and towards the end of his teaching career, self-published with my graphic support three books that recorded his experiences:

  • Today’s Past: Images of Africa from 1952 to 1960
  • From Cave to Square: Images of the 1989 Student Movement
    in Tiananmen Square
  • Beyond Representation: Japan, China, Israel, France, Wallingford

In 1981 Shambhala Publications published The Power of Limits: Proportional Harmonies in Nature, Art, and Architecture by Gyorgy Doczi, a Hungarian architect. Doczi argues that the Fibonacci Sequence, an infinite series of numbers where the next number is found by adding up the two numbers before it, creates a pattern that is seen in nature at all scales. The pattern geometrically is a “logarithmic spiral, characterized by the golden section’s proportions … and called the pattern of ‘whirling squares.’”

A natural connection with the obvious “C” plus the addition of my symbol for trademark with the “T” inside a circle, my logo was born.

Click logo  >>  DigiFLIP 4-D Puzzle Card … a cleverly constructed paper template by Relyco.com that folds in on itself.

Since 2006, I have created a one-page calendar built around my paintings and graphics, and notable and not so notable quotes.

For 2018, it’s an excerpt from Charles Bukowski’s poem Roll The Dice (“… ride life straight through to perfect laughter …”) and a standout phrase from Joni Mitchell’s popular song Big Yellow Taxi (“Don’t it always seem to go that you don’t know what you’ve got ’til it’s gone.”). Click an image to enlarge.

For 2019, it’s the SmartFlower … an ingenious solution to a solar energy converter: beautiful and smart …  autonomous and self-cleaning. In the words of its president, Jim Gordon …

“More and more people want energy independence and to control their energy future. The SmartFlower empowers any homeowner or property owner to buy the system, and within a few hours, they’re producing their own clean energy.”

Visit SmartFlowerSolar.com.